It's Not Vegan if it has Milk in it- Sorry Whole Foods, Try Again

Whole Foods, the longtime haven of yuppies, hipsters and foodies of all creeds has taken the term "Vegan" and made it their own. Which is to say, they have started applying this word to a number of things that blatantly contain animal products. Why do I care? Well, honestly I don't care that much. I am not a vegan (if you don't count some "experimenting" in college, which you shouldn't because I was a barely passable vegetarian for all of 9 months).



What I am is hyper allergic to dairy. So when Whole Foods puts a sign in its bakery stand that says "Vegan Chocolate Chip Cookie", I get kind of excited, thinking that Vegan means no animal products, including milk.

My camera phone picture is tragically blurry, so you the reader are unable to see the bottom of this card where the words, Contains: Nuts, Milk and Wheat are clearly printed.

This kind of made me wonder exactly who Whole Foods is trying to target. I mean, they sell perfectly good "normal" cookies, so are there really that many people who are NOT vegan but still want to buy a "vegan" cookie?

So, points for sinister marketing savvy, Whole Foods, but a major deduction for being a big fat liar.